BE ECO-RESPONSIBLE, BUT NOT AT ANY COST
When it comes to eco-responsible packaging, some materials stand out more than others. Cardboard, by its recyclable nature, tops the list as an “eco-responsible” product, while plastic is often demonized. Between the perceptions and the actual impact of these materials on our ecological footprint, there can be a world of interpretation.
A NEW PRODUCT ON THE MARKET!
One of our partners recently brought to market a standout product aimed at eliminating plastic from your shipments. This product comes from their vision to continually and “actively offer, in all [their] capacities, better products for a better planet,” they emphasize.
An eco-responsible mission
They are air bags made of paper rather than plastic, with an internal film that is 100% biodegradable and contains at least 75% recycled paper material. The consumer can dispose of these bags at home (blue bin), because they are 100% recyclable and biodegradable. This provides a significant advantage for the environmentally conscious customer compared to plastic bags. Everything is also FSC certified, which confirms that the paper used comes from responsible sources.
How it works ?
Paper rolls are shipped “flat”, and like traditional airbags, equipment is required to bring them to life. You can then produce the quantity of bags you want, when you want them, without cluttering your warehouses. The product is made from 1% paper and when inflated to 99% air.
At first glance, this product seems to be revolutionary. 100% recyclable air bags for domestic use, where do I sign? However, our somewhat skeptical nature and our ability to test new packaging solutions has shown us that this product is not yet fully developed and will not be able to replace all plastic airbags on the market overnight.
TESTED BY OUR LAB: THE RESULTS
Our ISTA certified packaging optimization laboratory tested these new airbags and compared their performance against plastic airbags according to standardized and specialized test protocols reproducing a parcel sending context by courier. The tests carried out are:
- Compression tests
- Dynamic compression test
- Perforation test
- Inflation speed with the machine
You should know that statistically, during transport and delivery, a package undergoes an average of 17 falls and 25 points of contact (transhipment, collisions, manipulations, etc.). In order to reflect reality, our experts simulated these impacts in our laboratory. After testing, our experts came to the conclusion that although the product offers many environmental benefits, it is unfortunately not yet quite as efficient as plastic airbags. The bags pierce easily and do not withstand very high compression loads.
OUR EXPERT ADVICE
If this packaging product cannot fulfill its primary function of protecting the merchandise, we are not fulfilling our contract to improve the ecological footprint. On the contrary, if the product arrives damaged, all the resources used for its production will be wasted and worse, sometimes even reproduced from the beginning of the manufacturing process.
It is thanks to our laboratory, our packaging experts as well as the rigorous tests that we were able to see that there is a bright future for this product, however it is not quite ready to withstand all the manipulations and falls that awaits it in the outside world. Stay tuned for the progress of paper airbags in future CARTIER releases.
The Cartier team also suggests
With back to school, Thanksgiving, Black Friday, Cyber Monday, Christmas and Boxing Day sales, the last four months of the year turn into a parcel mailing marathon. A Shipathon, as we like to call it.
I’m passionate about the “box”, but I know that for most businesses it’s not a priority. Often, the planning of the packaging is put aside until comes time to deliver. Two years ago, the manufacturing times for a box were between 7 and 10 days. Today the deadline has gone up to 8-10 weeks. Howcome?
In recent years, many companies have been seeking to reduce their environmental footprint. This phenomenon is also evident among consumers, who are increasingly demanding environmentally friendly solutions. Some 74% of them are even willing to pay more for a green option! As you strive to respond to this need and reduce your ecological impact, learn more about some high-performance packaging solutions keeping in mind that the famous cardboard box was just the beginning!